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Photo books for fine art photographers

New Zealand portrait and fine art photographer explains how she created a limited edition album, softcover photo book and greeting card series for an exhibition catalogue, and to share her work with a larger audience. Read on to learn about photo book editing, pricing and sales.

Catherine Cattanach is a Wellington-based portrait photographer, wife, mother and coffee aficionado, who was named NZIPP Wellington Photographer of the Year 2018 and NZ Creative Photographer of the Year in 2016. Recently she ventured into the world of photo book creation with two stunning publications Eryngyium and Homage. In her interview she reveals the process and valuable lessons from her experience.

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Meet our team of the decade

We’ve employed hundreds of staff since Momento was established in 2004, but we also have many who’ve been with us for over a decade. Meet them here …

On June 10 we hit a record of 10 staff being with us for 10 years – alongside our Managing Director, Geoff Hunt. That’s pretty special and we’re very lucky to have such loyal human beings working for us. We thought you might like to know a little about what they do and what makes them tick.

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Self publishing + crowdfunding a photo book

Self publishing and crowdfunding is now the most viable way to realise a photo book, and our review of 33 ANZ photo book crowdfunding campaigns suggests you can attract $20,000 if you set your campaign up right. Read on to explore the options and benefits.

Over the last decade traditional book publishers have avoided photographic books because they’re considered a risky return on investment, so unless you can win over an indy publisher, secure a grant, or you’ve got some personal savings, self publishing and crowdfunding is now the most viable solution for realising a photo book project. The good news is that art projects are the most-funded, and our analysis of thirty three Australian and New Zealand photo book crowdfunding campaigns revealed an average of $18,500 in pledges per campaign.

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#photobookjousting at Photobook NZ

The Photobook NZ Festival in March 2018 featured a debate about Instagram’s role in the future of photography publishing. We concluded that while the photo book is the superior format for encountering photographs, Instagram is an invaluable tool for photobook makers and self publishers to promote and sell their books.

This post was inspired by a debate I participated in at the second Photobook NZ Festival in Wellington. We concluded that while Instagram is not the future of photography publishing it is an invaluable tool for photobook makers and self publishers to promote and sell their books. I argued that the photo book is the more superior format for encountering and experiencing photographs due it’s physicality and long term accessibility, and my hot tip was that the hashtag #photobookjousting will get your New Zealand and Australian photo book seen by those that count. Read on for arguments from both sides of the debate …

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