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Proven benefits of photo prints

Phototherapy is a field of psychology that encourages interactions with photos to help improve an individual’s well-being, while the theory of haptics concludes that objects we can feel produce a greater emotional response. We’ve delved into the research to pull out some facts, and summarised some of our own findings.

Phototherapy is a field of psychology that encourages people’s interactions with personal and family photos to help them understand themselves better. Haptics is the study of the sense of touch, that believes objects we can feel will produce a greater emotional response. We’ve delved into the research to pull out some facts, and documented some of our own findings, so you can share them with clients to increase their appreciation for prints.

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Creating photo keepsakes

Many professional photographers expend all their energy photographing and preserving memories of their clients, but what about their personal photo collections? It’s time to tame and master your own photos, with a little help from Katie Kolenberg who planned and created 15 albums in 8 months.

This time we bring you a quick guide to conquering your personal photo collection, and feeling the intense satisfaction that can bring. Portrait photographer, mum and all-round-creative Katie Kolenberg explains how seeking refuge from the 2019 summer bushfires followed by COVID-inspired isolation in 2020 gave her the space to plan and create 15 family albums in just eight months, and why the biggest benefits are yet to come.

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Books for photographers + photo collectives

Experience the finer details of portfolios we’ve recently printed for photographer Simon Harsent and Sydney-based artist collective, Photoplay Photography.

Before we get too far into the year we thought it timely to feature some of the portfolios we’ve printed for photographers and photography collectives in recent months. Getting your work seen is one of the biggest challenges for photographers today, and a beautifully edited selection of images in a book could make all the difference. Get inspired to create your fresh folio with some help from Simon Harsent, and Photoplay.

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Promote your business with a book

Print is not dead, and these bespoke corporate publications prove that print can often be a more appropriate and influential format for promotional activities than digital, as long as the individual elements – paper, binding, cover and finishes – are suitable for the purpose of the book and the brand’s values.

Photo books can be used for all kinds of purposes and one application we see more of as the year draws to a close is bespoke publications for corporate promotions. In this blog we look at three examples created for The Woolmark Company, Sony and ENGIE. Each project had its unique brand values and marketing objectives to achieve, which was clearly reflected in the materials they chose to use. Read on to find out why they selected particular sizes, papers and finishes, and the effect they had on the book.

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