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How to video albums for your promotions

Help people fall in love with your products by showing them videos that present the album or book features. We’ve filmed one for you to use and also provided a quick guide on how to create a product video.

One way to help people fall in love with your photo products is to show them videos that highlight their beauty, their unique features and craftsmanship. To make that easy, we’ve filmed this one for you. The creator is Kiwi wedding and commercial photographer, David Le, and he’s allowing us to make it available to Momento Pro customers to use in your album promotions – until you create your own video of course!

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Five publishing success stories from 2019

A case study of five antipodean photo books successfully published in 2019 with assistance from Momento Pro: ‘Intuitive Eating’ by Jana Brunclikova; ‘Loud & Luminous 2019’; ‘Farewell Angelina’ by Anna D’Addario; ‘Pelci Manor’ by Sarah J. Walker; and ‘Lost But Found’ by Peter Sharp.

At Momento Pro, we not only print and bind photo books, we advise on the design and binding that best suits their purpose and budget, as well as ways to fund, launch, promote and sell them. For the inexperienced photo book creator, there are many decisions that will affect the cost and success of your publication. Our aim is to guide you through the maze and help deliver the best outcome for you and your book. Here we outline some projects we worked on in 2019, and the secrets behind their success.

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A portfolio that speaks volumes: Matt Portch

A portfolio must make an impact, and Melbourne photographer Matthew Portch achieves this with his large format book featuring red, white and blue that complement the large format images of North America on the inside. We ask him about the process of putting it together.

Matthew Portch is a Bristol born lad who now lives in Melbourne, Australia. After a successful career in graphic design, photography captured his interest. He was particularly inspired by the work of North American large-format colour film photographers of the 1960s and 1970s, which is evident in his latest portfolio. Rather than combine a variety of images from different commercial and personal projects, his folio focuses on a single photographic series that walks the line between quietly understated and high impact. We asked him about the process of putting it together.

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APPA Book Award history 2005 -2018

The AIPP Australian Professional Photography Awards have incorporated a Photography Book Award since 2005, and the winning books have been created by photographers from a diversity of genres – landscape, architectural, commercial and portraiture. This post showcases the winning books, their creators and the judge’s rationale for their selection.

Every year the Australian Institute of Professional Photography (AIPP) hosts the Australian Professional Photography Awards (APPA), which has included a Book category since 2005. Momento Pro has been a proud sponsor of the Book award since 2006 and we’ve had the good fortune of sitting in on the judging every year. Below is a visual history of the 13 winners to date, a showcase of the 2018 entrants and winner, and a link to the full judging video. Keep your eye out for the sequel for the Album Award category in coming weeks.

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