Over the last decade traditional book publishers have avoided photographic books because they’re considered a risky return on investment, so unless you can win over an indy publisher, secure a grant, or you’ve got some personal savings, self publishing and crowdfunding is now the most viable solution for realising a photo book project. The good news is that art projects are the most-funded, and our analysis of thirty three Australian and New Zealand photo book crowdfunding campaigns revealed an average of $18,500 in pledges per campaign.
Before we get too far into the year we thought it timely to feature some of the portfolios we’ve printed for photographers and photography collectives in recent months. Getting your work seen is one of the biggest challenges for photographers today, and a beautifully edited selection of images in a book could make all the difference. Get inspired to create your fresh folio with some help from Simon Harsent, and Photoplay.
To help us figure how to create a portfolio that will grab the attention of agencies and editors, we’ve called upon Auckland-based photography consultant, Christina Force and Sydney-based food and advertising photographer Janyon Boshoff.
In an era dominated by social media and digital everything one might question whether it’s still necessary to print a photography portfolio and if so, what are the benefits. Photography consultant, Sally Brownbill and commercial photography studio, Image Workshop, advise on why printed folios have lasting power.