At Momento Pro, we not only print and bind photo books, we advise on the design and binding that best suits their purpose and budget, as well as ways to fund, launch, promote and sell them. For the inexperienced photo book creator, there are many decisions that will affect the cost and success of your publication. Our aim is to guide you through the maze and help deliver the best outcome for you and your book. Here we outline some projects we worked on in 2019, and the secrets behind their success.
Momento Pro has spent 15 years immersed in photo book printing, learning about people’s publishing experiences in Australia and New Zealand, and making friends with all the services that can help make your book a success.
We’ve also hosted photo book awards since 2011 which give us unique insight and statistics into antipodean photo book publications. In this blog post we share our findings in a simple guide that includes data, questions and topics for you to consider before publishing your photo book.
Any printed product will be accessible for longer than any digital file, and it’s important to educate your clients on this fact, so they can keep their personal photos ‘forever’ too. Maybe you’ll have a file in 50 years, but will you have the medium to read and display it? By advising them of the permanence of print you are helping them, and your album sales.
Better Photography editor and AIPP Grand Master of Photography, Peter Eastway, provides good reason and advice for printing your best photos from recent travels, a personal project or the last year in a book and encourages photographers to consider what their photo legacy is, especially in this age of ‘digital black holes.’