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How to score a photobook publishing deal

Securing a photo book deal with a major trade publisher is rare but Australian animal photographer, Peter Sharp, did just that. Here he shares his experience for others to learn how to pitch, negotiate and navigate a photo book deal of their own.

Peter Sharp is a Sydney photographer who has printed albums for his animal portrait photography business with Momento Pro for many years. When he shared his desire to publish a photo book, we recognised that his project had legs due it accessible and popular subject matter.

We advised on how he could self publish his book, and also put him in touch with local publishers, professional designers and industry experts. In October 2018 he scored a major publishing deal for Lost but Found, and he kindly shares the details of successfully securing and navigating his way through below.

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‘Permission to Belong’ by Tammy Law

Tammy Law’s artist book, ‘Permission To Belong,’ is the winner of the 2018 Australia & New Zealand Photobook Award People’s Choice prize. The book received 57 of the 268 votes submitted by visitors to the exhibition over the last eight months. Its creation involved years of research with the Koren community, input from local and international mentors, and each of the 95 copies takes a painstaking six hours to print and bind. Congrats Tammy!

Brisbane-based artist Tammy Law has won the 2018 Australia & New Zealand Photobook Award – People’s Choice prize of $500 cash and $1,500 Momento Pro print credit. Her book, Permission To Belong, attracted 57 of the 268 People’s Choice votes collected over the last eight months as the Award exhibition travelled through Australia and New Zealand. This recognition is in addition to the book’s shortlisting in the 2018 Singapore International Photo Festival, and selection for exhibition at Photo Bangkok 2018, and in  Photobook As Object during Photobook New Zealand in March 2018.

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Premium print promotions: Lumina Collective

The Australian ‘Lumina Collective’ created a series of saddle-stitched portfolios to distribute their images to agencies, editors, galleries and fans. Here they share the story of their collaboration and creation of photo book publications.

 

 

There should be no surprise that we at Momento Pro believe photographers can elevate their work in print. This philosophy inspired us to introduce a softcover book range that includes perfect bound books and saddle-stitched booklets. They are more affordable and lightweight format making them ideal for self publishing, exhibition catalogues, client guides, and leave-behind portfolios.

A group of talented Australian female photo artists, Lumina Collective, produced a series of booklets they could send to agencies, picture editors, galleries and fans, and below they share the story of their collaboration, and creation of various publications.

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A portfolio that speaks volumes: Matt Portch

A portfolio must make an impact, and Melbourne photographer Matthew Portch achieves this with his large format book featuring red, white and blue that complement the large format images of North America on the inside. We ask him about the process of putting it together.

Matthew Portch is a Bristol born lad who now lives in Melbourne, Australia. After a successful career in graphic design, photography captured his interest. He was particularly inspired by the work of North American large-format colour film photographers of the 1960s and 1970s, which is evident in his latest portfolio. Rather than combine a variety of images from different commercial and personal projects, his folio focuses on a single photographic series that walks the line between quietly understated and high impact. We asked him about the process of putting it together.

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