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The art of product & lifestyle photography

Inspire wedding and portrait photography clients to buy photo books and albums with stunning product photography. This blog post explains how to capture your product’s handcrafted features, and style the scene for maximum effect.

A well considered and captured photograph can mean the difference between someone looking at your website or having them sail right by. You’ve only got a split second to grab their attention, so in this blog post we ask Michelle and Hemi Phillips from Patina Photo how to shoot lifestyle and product photos that make people stop and want to look again.

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How to video albums for your promotions

Help people fall in love with your products by showing them videos that present the album or book features. We’ve filmed one for you to use and also provided a quick guide on how to create a product video.

One way to help people fall in love with your photo products is to show them videos that highlight their beauty, their unique features and craftsmanship. To make that easy, we’ve filmed this one for you. The creator is Kiwi wedding and commercial photographer, David Le, and he’s allowing us to make it available to Momento Pro customers to use in your album promotions – until you create your own video of course!

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How to score a photobook publishing deal

Securing a photo book deal with a major trade publisher is rare but Australian animal photographer, Peter Sharp, did just that. Here he shares his experience for others to learn how to pitch, negotiate and navigate a photo book deal of their own.

Peter Sharp is a Sydney photographer who has printed albums for his animal portrait photography business with Momento Pro for many years. When he shared his desire to publish a photo book, we recognised that his project had legs due it accessible and popular subject matter.

We advised on how he could self publish his book, and also put him in touch with local publishers, professional designers and industry experts. In October 2018 he scored a major publishing deal for Lost but Found, and he kindly shares the details of successfully securing and navigating his way through below.

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Because albums should be for forever

This blog post is inspired by two facts: 1. Print is the only photo format guaranteed to be accessible in generations to come, and; 2. People buy what they see. Read on to learn how easy it can be to sell albums to your wedding and portrait clients, and what the best samples to present to them are.

Any printed product will be accessible for longer than any digital file, and it’s important to educate your clients on this fact, so they can keep their personal photos ‘forever’ too. Maybe you’ll have a file in 50 years, but will you have the medium to read and display it? By advising them of the permanence of print you are helping them, and your album sales.

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